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26.09.2015 HOMI Milano PASSES THE BATON TO HOMI Moscow



You are well aware of the fact that Italy on the whole and Milan in particular is a Fashion, Style and Design center and setter. That’s the reason Milan is a venue of the most prestigious exhibitions, salons and fashion shows: Design Week, Furniture Salon, High Fashion Week are the world-famous events yearly drawing thousands of visitors.

The same magnitude can be applied to the interior exhibition HOMI Milano that dates back to 1964 and is held twice a year in the exhibition center Fiera Rho.

HOMI Milano PASSES THE BATON TO HOMI Moscow

Why is it so popular? The purpose of the exhibition is direct communication and business contacts between manufacturers and potential buyers. For example over 1300 companies (20% expatriate companies, including Russia) participated in September exhibition HOMI Milano 2015 and the exhibition itself was split into the nine thematic zones:

FASHION & JEWELS – fashionable accessories, bijouterie and jewelry.

HOMI Milano PASSES THE BATON TO HOMI Moscow

LIVING HABITS – dishware and kitchen accessories, light and illumination in interior, works of art.

HOMI Milano PASSES THE BATON TO HOMI Moscow

FRAGRANCES & PERSONAL CARE – perfume for home and items for personal care.

HOMI Milano PASSES THE BATON TO HOMI Moscow

GIFT & EVENTS / FESTIVITY – gifts and souvenirs, Xmas décor

HOMI Milano PASSES THE BATON TO HOMI Moscow

KID STYLE –children’s clothes and accessories for children’s rooms

HOMI Milano PASSES THE BATON TO HOMI Moscow

HOBBY & WORK – accessories for travelling, work and hobby

HOME WELLNESS – accessories for bathrooms

GARDEN & OUTDOOR – accessories for garden and open spaces

HOMI Milano PASSES THE BATON TO HOMI Moscow

HOME TEXTILES – textile for home

HOMI Milano PASSES THE BATON TO HOMI Moscow

Therefore, the visitors can scrutinize the whole range of the themes of their interests, compare proposals from a great number of vendors and conclude profitable contracts directly with manufacturers. And where else if not in Milan you can learn about the most recent trends in design, décor and interior decoration? Below are the new fashion trends I personally saw at September exhibition HOMI Milano 2015:

  • The classical decoration of the festive table comes back into fashion: cutglass cups, silver cutlery, fine china dishware.

HOMI Milano PASSES THE BATON TO HOMI Moscow

At the same time restless Italians add bright items here and there to make it look stylish and modern: kitchen items and accessories of modern shapes and bright colors only that unexpectedly match the classical dishware.

HOMI Milano PASSES THE BATON TO HOMI Moscow

Italians are really entertainers, ain’t they?

  • The new trend in home textile — these are severe elegant colors, ‘edge blending’ coloring, but… with addition of accessories of bright unexpected colorings. I must tell you it looks superb!
  • Try to guess the most fashionable design trend at the moment in Milan. This is … wallpaper! After being out of fashion for a long period of time in Italy the wallpaper triumphantly came back, but in its absolutely new capacity: not it is a really fashionable element which is combined with home interior by the Italian designers and turns into a unique personal style.

HOMI Milano PASSES THE BATON TO HOMI Moscow

(Soon you will read a more detailed article)

  • ‘Green oasises’ – are, I guess, the most impressive things. Being in the style of the true Italian creativeness these items of design for both indoors and outdoors ‘green oasises’ caused me personally to feel absolute esthetic satisfaction and relaxation.

For example I was just blown of the water by the exclusive items of design made by the Italian company FLOEMA:

HOMI Milano PASSES THE BATON TO HOMI Moscow

in my opinion there is a rare harmony in merging of love of nature, style and design.

HOMI Milano PASSES THE BATON TO HOMI Moscow

I think ‘green oasises’ like these are a very good remedy for stress!

Please send all questions to my e-mail address or leave your comments on arrangement of HOMI Milano 2016 visits January 29 thru February 1, 2016 or any other information about Italian manufacturers.

I wish everybody good luck!


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